About

I’ve been working in Mobile Marketing for 7 years now, and in Mobile for 10, and I wanted to share my knowledge and experience with a wider audience. Hopefully I will create a useful blog with lots of resources for people interested in Mobile Marketing. I aim to show case studies of current campaigns, commenting on what I think works and doesn’t work, as well as offering my opinion on the latest developments in the mobile arena.

I currently work for MEC, but this is my personal blog and, in no way, does it represent the views of MEC or WPP.